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Marketing Associate

We are looking for a Marketing Associate to help plan and implement our marketing and advertising activities. For this role, you should understand the entire marketing mix and be familiar with ways to analyze market research and customers’ behavior. You should also be able to create spreadsheets and analyze quantitative data to interpret ROI and KPI metrics. Ultimately, you should help us achieve our business goals by building strong marketing campaigns.

Responsibilities

  • Manage daily administrative tasks to ensure the Marketing department runs smoothly
  • Conduct market research to identify new opportunities
  • Gather and analyze consumer behavior data (e.g., web traffic and rankings)
  • Create reports on marketing and metrics, like conversion rates
  • Assist with organizing promotional events
  • Create advertising material (e.g., brochures and newsletters)
  • Keep organized records of marketing metrics and results of past campaigns

Requirements

  • Proven work experience as a Marketing Associate, Marketing Assistant, or similar role
  • Knowledge of marketing digital tools and techniques
  • Experience with SEO/SEM campaigns
  • Solid computer skills, including MS Excel, web analytics, and Google Adwords
  • Excellent communication and presentation skills
  • Strong analytical skills with a goal-oriented attitude
  • BSc degree in Marketing or relevant field
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Georgia  First Generation Foundation is a nonprofit organization mentoring ​first-generation students to become the next generation of global leaders and forward-thinkers.
©2016-2022 Georgia First Generation Foundation, Corp. All Rights Reserved.
  • About Us
    • The Mission
    • The Team
    • The Board
  • Programs
    • Leadership Summit >
      • Previous Summits >
        • 2021 Leadership Summit
        • 2020 Leadership Summit
        • 2019 Leadership Summit
    • Project NextGen
  • News & Press
  • Donate